Are you confident your products will succeed in Europe? Entering a new region of 30 separate territories can be daunting, and hoping everything works seamlessly is risky. That’s why Outdoor Eye, the agency founded by ...
In today’s global angling trade, success depends on far more than simply having good products. Competition is intensifying. Supply chains are faster, new players are emerging and manufacturers are bringing similar products to market at ...
The owner of Leech Eyewear – an exhibitor at EFTTEX earlier this year – and Headbanger Lures has made another major acquisition in Scandinavia. Cultura Piscandi Group AB, which describes itself as the ‘House of ...
Fishing tackle sales at Shimano have remained firm for the first nine months of 2025, but the group warns the outlook for the rest of the year remains cautious due to trade policies across the ...
One of the world’s largest suppliers of custom rod building components has expanded its product portfolio with the addition of a comprehensive range of fishing gear to provide a one-stop-shop for its customers. As part ...
The algae bloom problem which has affected fishing in south Australia has had an effect on the performance of the country’s largest supplier of fishing tackle. Super Retail Group reported this week that life-for-like sales ...
Italian fishing tackle supplier Scorziello has entered the Australian market following a distribution agreement with one of the country’s top names in the industry. The company’s Jatsui brand will be sold by Wilson Fishing, a ...
The current head of the Australia’s leading supplier of fishing tackle has been appointed to lead its parent company, the Super Retail Group (SRG). Paul Bradshaw (pictured), currently Managing Director of BCF (Boating,Camping,Fishing) will take ...
Livingston Lures, a leader in fishing lure technology, says it is pushing the boundaries of angling innovation with the expansion and reinvigoration of its Electronic Baitfish Sound (EBS™) Technology. This cutting-edge technology integrates advanced electronics ...
Award winning fishing eyewear brand Wiley X has signed a three year agreement with the Lithuanian armed forces. The Denmark-based business, which won an award at the recent EFTTEX fishing tackle trade show in Brussels, ...
Rapala VMC Corporation has announced the appointment of Travis Tuma to its Global Management Team. Tuma (pictured left with Marcus Twidale) joined Rapala VMC USA in 2006 as Sales Manager. He became member of the ...
The head of the body that represents the recreational fishing industry in the US is to lead the Outdoor Recreational Roundtable (ORR), the country’s leading outdoor trade association. Glenn Hughes, President and CEO of the ...
Pure Fishing brand Abu Garcia has unleashed the new Beast series of casting and spinning reels and purpose-built rods. Beast reels are said to deliver smooth, high-capacity drag and cranking performance, while the rods feature ...
In what has been described as a ‘transformative step forward’, Pure Fishing EMEA has opened a distribution centre in Poland. In a release posted on its newly launched Linkedin page, the EMEA division of the ...
Good growth in China this year has seen the country become the second largest market in the world for Mustad Fishing behind the US. In a post on his Linkedin page, Arild Aakre, CEO of ...
