Getting St. Croix rods into the hand of anglers has been made easier by the Wisconsin’s company’s investment in building a new sales support structure that includes the appointment of two new sales agencies. Dunkin-Lewis ...

Zoom Bait has flatly denied the ‘crazy’ rumours that it says have been spreading since the start of the year. In a message to the trade headed ‘Let’s Set the Record Straight,’ the soft plastics ...

Lowrance, a world-leader in fishing electronics since 1957, has announced an increased partnership that will see even more of its products fitted as standard on boats made by White River Marine Group. “We are excited ...

Power-Pole dropped anchor at ICAST last week and was glad it decided to exhibit despite some anxiety about how the show would fare. “With COVID on the rise in Florida, we didn’t know what to ...