Scandinavia’s top consumer fishing show continued the upward trend across Europe in tackle shows with a record breaking event in Sweden. Last month’s Sportfiskmassan attracted 20,217 visitors – 2,500 more than last year – to ...

Norwegian fishing tackle supplier Mustad is returning to EFTTEX this year and promising product launches in new categories for the brand. The company – renowned across the globe for its iconic range of hooks – ...

To celebrate the milestone, Ugly Stik is launching a limited-edition 50th Anniversary Combo, a one-time release priced at just $50 that pays homage to its legendary durability and value while continuing to deliver the performance ...