The Executive Director of AFFTA says the USA’s premier fly fishing trade show can no longer continue in its current form. Instead he and his Board are looking at a new approach which will involve ...

The US tackle industry is being urged to engage in a new campaign launched to help keep new anglers in the sport. ‘Fishing….Share the Fun’ is a first-of-its kind collaboration between the American Sportfishing Association ...

Quality, craftsmanship, and passion – the three critical ingredients in Simms Fishing Products’ award-winning recipe, writes the company’s John Frazier. Sewing machines reverberating, heat presses hissing, tape machines whooshing, sporadic bursts of compressed air releasing, stacks ...

Pure Fishing’s acquisition of Svendsen Sport earlier this year cost the world’s largest tackle supplier $153.4 million in cash with the potential for a performance-related extra payment of $22.5m. The figure was revealed this month ...