In an industry driven by innovation, specialisation and constant product launches, Thomas Sanotra, COO of Denmark’s Fairpoint Outdoors, owner of the Westin brand, believes Westin’s strength lies in something more fundamental: simplicity, consistent performance and ...

Luregod, an Estonian online fishing tackle retailer serving anglers across Europe, says new EU packaging rules are creating a costly and complex barrier for small businesses selling internationally. “The whole focus is on making packaging ...

In this month’s Angling International, Jocelyn Dupré, who has worked as the Head of Commercial for Nash in Europe, makes a compelling prediction about the future of the fishing tackle industry: brands will increasingly have to ...

Twenty-six years ago, fresh from university, Jack Sun, founder of Towa Outdoor Products, took his first job as an international sales representative at a fishing rod factory in Weihai, China. Before he could begin selling, ...