Toby Keith, singer of the country music anthem ‘Made in America,’ has acquired iconic bait and tackle brand Luck E Strike. The company will be operated by industry veterans Jeff Williams, General Manager, and Todd ...

Daiwa US has paid tribute to its retailers by announcing that its premium Kage range of rods and reels will be exclusively available at their stores and not sold online. “Independent retailers are core to ...

Increasing women’s participation in fishing in the US could provide an additional $1 billion revenue for the industry, with each female participant worth nearly $1,000 annually. These are among the key findings in new intelligence ...

Quantum Fishing, part of the Zebco group of brands acquired by Rather Outdoors in 2021, has recruited well-known industry figures Mike Rice and Gary Borland to its senior team. Rice (left of picture), a former ...