Norwegian fishing tackle supplier Mustad is returning to EFTTEX this year and promising product launches in new categories for the brand. The company – renowned across the globe for its iconic range of hooks – ...

To celebrate the milestone, Abu Garcia is launching a limited-edition 50th Anniversary Combo, a one-time release priced at just $50 that pays homage to its legendary durability and value while continuing to deliver the performance ...

US tariffs on fishing reels, reel accessories and landing nets have been removed from this week (Monday) following a proclamation issued by President Donald Trump. The longwinded title of the action – Strengthening Actions Taken ...

The Cheburashka (Chebu) rig has unequivocally dominated the European predator scene, becoming the most popular presentation for zander and perch. By separating the weight from the hook, it delivers a natural, free-swinging action that traditional ...

Two friends from outside the tackle industry say they have developed a world first – a commercially available rod with a camera that delivers actual real-time underwater video. Unlike fishing cameras on the market that ...

The JMC KULT Series represents a landmark in freshwater fly rods. “This is the largest and most ambitious series JMC has ever launched, combining cutting-edge technology, premium materials, and unmatched value,” Jean-Baptiste Nuremberg, Fly Fishing ...

Few brands in fishing tackle can match the meteoric rise of KastKing. Launched just 13 years ago, KastKing has grown into a global powerhouse with a product assortment running into tens of thousands of SKUs. ...

Last July, after the crowds had filtered out of the world’s largest sportfishing trade show, the ICAST team gathered to discuss the show. For the group of roughly two dozen people that put on ICAST ...

A new study has delivered powerful confirmation of what Australia’s recreational fishing sector has long maintained – that it delivers economic, social and environmental value per kilogram of fish harvested that far outpaces the nation’s ...

Remember the old Westin Fishing Monsterfly from back in 2009? Now – 17 years later – it has been given a redesign. Danish predator brand, Westin Fishing says it is a stronger, more versatile and ...

French fishing tackle manufacturer Amiaud has launched an e-shop in a move that has been described as a turning point for the company. The business, which has a history of dealing with professionals within the ...

There will be celebrations at the headquarters of the world’s largest fishing tackle supplier today following its success at the Bassmaster Classic. Berkley Pro Dylan Nutt – winner of the more than $300,000 top prize ...

Despite a continuing trade war and high intensity conflicts in Europe and the Middle East, the Rapala VMC Corporation believes it is operationally and strategically aligned to build a stronger business in 2026. Announcing a ...

Livingston Lures has announced the launch of the Rick Clunn Collection, featuring 11 high-performance lures rigorously tested, refined and personally endorsed by bass fishing legend Rick Clunn. A four-time Bassmaster Classic champion with a career ...

Despite what exhibitors described as noticeably fewer visitors to China Fish this year, the event is still one of the world’s premier fishing tackle trade shows. That is the view of the owner of one ...