New man to help drive growth at Sportsman’s Warehouse

Sportsman’s Warehouse has recruited Craig McNair as Chief Retail Officer (CRO) to oversee operations across the company’s 100-plus stores.

McNair, who has previously worked for both Academy Sports and Cabela’s, will take responsibility for driving growth, customer experience, in-store programmes, training and talent development.

“Craig has significant experience working in retail operations to achieve organisational objectives, resulting in growth and profitability,” said Paul Stone, Sportsman’s Warehouse President and CEO.

“He will be focused on building our in-store culture and programmes, providing customers with a differentiated experience and creating loyalty and trust. I look forward to working with him as we transform this great company into the leading outdoor specialty retailer.”

McNair, who was most recently CRO at Batteries Plus Bulbs and also spent 28 years at Sam’s Club, said he was joining Sportsman’s Warehouse ‘at a critical time to help execute the strategy and return the company back to growth.’