Svivlo has steadily become the talk of the European trade with its award-winning ‘no backlash’ reels. Now the brand is set to tackle the most important market of all – the USA – following its ...
Last month’s ruling by the Supreme Court of the United States has potentially opened the door to one of the most intriguing – and commercially significant – questions facing the fishing tackle trade this year: ...
With the appointment of one of Europe’s most respected catfish anglers, Yuri Grisendi, Pulz Bait has entered the European catfish segment. The collaboration marks a strategic expansion into one of the fastest-growing and most technically ...
In an industry dominated by boardroom trends and marketing cycles, Livingston Lures begins somewhere far more authentic – on the water. “Every Livingston lure starts with a spark. Not a spreadsheet or focus group,” says ...