Share
Having established a strong presence in North America, Australia and Asia, Feelfree Kayaks is targeting European as its next major export market
The 24 year-old business offers a diverse line-up of specialised craft with brands that include Feelfree Kayaks, 3 Waters, SeaStream, Jonny Boats and Airship SUP that each cater for a specific market segment which it believes will replicate its success in other countries across the globe.
Mateusz Glowczewski, Sales Executive Manager of Poland-based Feelfree Kayaks Europe, told Angling International that he believes the European kayak market is poised for growth – in particular the fishing segment. He said: “Feelfree Kayaks is committed to forging strong partnerships that drive mutual growth and success, ensuring we remain the preferred choice for paddlers seeking superior quality and innovative design.
“In our current markets Feelfree Kayaks has built a strong reputation for quality and performance, leading to a loyal customer base and robust sales.”
The company is now looking at countries that include France, Italy, Germany, Spain and Greece which it believes offers significant growth opportunities based on their burgeoning interest in water sports and kayaking.
“Feelfree has earned global recognition for pioneering innovations that enhance the water adventure experience,” said Glowczewski. “Since our inception, innovations like the Wheel in the Keel and Uni-Track systems have set us apart, making us a top choice for paddlers worldwide.
“With over two decades of design and development experience, our dedicated product team refines and evolves every kayak and accessory based on valuable consumer feedback. This ensures that Feelfree Kayaks remains at the forefront of the industry, continuously pushing the boundaries with advancements like the versatile Overdrive Pedal system, the world’s first multi-functional pedal and motor combination for kayaks.”
Glowczewski added that potential distributors should have a deep understanding of their local markets, strong sales networks and a commitment to customer service. “They should also have the capability to effectively market and sell Feelfree Kayaks’ products, leveraging their local insights to drive brand awareness and sales.
“Additionally, they should provide reliable logistical support to ensure timely delivery and maintain high standards of after sales to uphold the brand’s reputation for quality and customer satisfaction.”
Partners will benefit from comprehensive support designed to foster mutual success including:
- Marketing Support: Access to tailored marketing strategies, digital assets and promotional materials to boost brand visibility and drive sales;
- Logistical expertise: Efficient supply chain management that ensures reliable delivery of bulk orders, optimising operational efficiency and customer satisfaction;
- Product innovation: Continuous innovation in kayak design and accessories, including its acclaimed Overdrive Pedal System, which ensures partners offer cutting-edge products to meet evolving customer preferences.
Additionally, Feelfree Kayaks is introducing multi-level partnerships, including collaboration with local fishing teams, communities and dealers. This approach allows partners to communicate directly with Feelfree Kayaks, ensuring a strong connection and support network. The partnerships will also extend to participation in events, enhancing brand presence and engagement. For bulk orders, Feelfree Kayaks offers a direct container programme to help partners save on costs.
T: +48 517494565
sale@feelfreekayak.eu
www.feelfreekayak.eu.
