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Sonik Sports launches budget-busting HeroX carp starter gear


UK-based Sonik Sports has launched a range of carp rods, reels, landing nets and rod pods all priced around the £50 mark to give newcomers to the sector the best possible start.

The HeroX range was launched on its social media channels and has been described as the cornerstone of its entry level carp price point. Atle Haakonsen, Sonik Sports CEO, told Angling International: “It will be a great stepping stone to our more advanced concepts such as the SK-47 and Gravity line-ups.

“At Sonik we strive to be the best supplier of medium-priced fishing gear. In the past the VaderX range has proved hugely popular and a cornerstone of our business around the £50 mark, providing excellent quality for money. With the HeroX range we have upped our game with even better components and materials to create as we see it the best ever carp outfit at the same price point.”

The HeroX is already available from retailers across Europe and the UK and has received a great reception from traders looking for quality gear that will bring a fast turnaround and good margins, added Haakonsen.

Visitors to Angling International LIVE – Europe’s only European trade show – will also be able to see the HeroX range which will be showcased together with Sonik’s Gravity range and the new AXS camping gear.

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