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FirstDart will return to the Weihai CGC next month as the OEM specialist looks to strengthen established partnerships, develop new opportunities and showcase its expertise from product concept through to manufacturing and supply chain delivery.
The company has a long history of exhibiting at Weihai and has watched the event develop into a format that is increasingly aligned with its OEM business model. Sandy Ogata, the company’s General Manager, told Angling International: “Many of our customers now favour the autumn timing of Weihai over other Chinese trade shows, arriving with clear objectives and ready to discuss business.
“For FirstDart, the value of the show is measured both in traditional and longer-term objectives. Face-to-face meetings with existing customers, all gathered under one roof, remains important, as does generating qualified new business leads. But simply supporting the industry’s key meeting-points also matters.
“Trade shows need the backing of exhibitors and visitors alike if they are to continue growing. Their success benefits the wider trade.”
At Weihai, visitors can expect to meet a dedicated FirstDart team with technical knowledge spanning the complete OEM development journey. From initial product ideas and materials selection to engineering, manufacturing, quality assurance and supply chain optimisation, the company will be on hand to discuss how it can support brands at every stage.
The company’s recent appearance at EFTTEX carried a similarly relationship-focused purpose. FirstDart attended to support long-standing customers and the broader European trade during its recovery. While it would naturally welcome stronger visitor numbers, it believes trade shows remain an essential part of the industry.
“It would be great to see EFTTEX regain its former vibrancy,” said Ogata. “Although buying structures, show formats and customer preferences continue to evolve, the central requirement remains unchanged: creating sufficient pull to attract a critical mass of industry professionals,” said Ogata.
The company will also bring momentum from its recent industry award at EFTTEX. “While FirstDart does not develop products with awards as the primary target, the recognition has been a significant boost for our technical team and has added fresh impetus to the development of our Kinetic Fused Line.”
Designed for modern spinning anglers, Kinetic Fused Line uses an advanced thermal-fusion process to bond premium PE fibres into an ultra-smooth, round profile. The resulting cohesive outer shield is engineered to offer high abrasion resistance around rocks and other hard structure, while reducing the fraying associated with traditional braided lines.
Its optimised stiffness is intended to improve line management and minimise wind knots, even in challenging conditions. A slick surface reduces friction through rod guides to support longer, more accurate casting, while near-zero stretch enhances sensitivity and delivers immediate hook-setting performance. The line’s non-absorbent construction is also designed to prevent water uptake and maintain performance in freezing conditions.
As FirstDart moves towards the final market-ready specification, it remains open to feedback from brands and anglers to help shape the retail version.
Weihai Booth No. E2-2129
T: +65 6741 6333
info@firstdart.com
www.firstdart.com
