Foundation Outdoor Group head joins Florida conservation team

The head of one of the world’s top stable of fishing rod component suppliers has been appointed to the Management Committee of the body that works to conserve Florida’s marine resources and coastal environments.

Brook Oliva, COO and President of the Foundation Outdoor Group, has been appointed to work with the Coastal Conservation Florida team. He will continue to serve as the CCA Orlando Chapter President.

“It’s an honour to serve in both capacities with CCA Florida. The work we are doing is vital to maintaining and improving Florida’s ecosystems,” said Oliva. “Our economy and the entire sportfishing industry rely heavily on healthy waterways and habitats. It is imperative that we take action to ensure thriving fisheries for future generations.”

CCA Florida’s Management Committee serves as the governing body between State Board meetings, exercising full authority of the State Board to oversee statewide operations, strategy and leadership of the organisation. With his depth of leadership experience, keen understanding of CCA organisational dynamics and passion for conservation and the outdoors, Oliva was an obvious choice to join the Committee.

“We are excited to welcome Brook to CCA Florida’s Management Committee,” said CCA Florida Executive Director, Brian Gorski said. “He brings a strong depth of experience and insight that will be invaluable as we continue advancing our conservation, advocacy and fundraising initiatives across the state. His perspective and leadership will support our ability to make informed decisions and shape the future of CCA Florida.”

Oliva and the whole Foundation Outdoor Group team have been instrumental in leading CCA Florida’s East Coast Redfish Restocking Programme, ‘Release the East,’ the Fred Crabill Youth Scholarship Programme (YSP) presented by the Mud Hole Education Programme and supporting local and statewide events. Oliva’s appointment to the Management Committee started immediately.

Foundation Outdoor Group’s portfolio of rod building and fishing brands include Mud Hole Custom Tackle, American Tackle, CRB, Flex Coat, MHX and ProProducts.