A small Scandinavian reel maker is set to take on the musky world in the US following a distribution deal with the world’s largest retailer of its kind. Swedish brand Svivlo will have its reels ...
A company from the home of iconic lure makers has secured funding that will set it on a sustained growth plan thanks to its appearance on Finland’s equivalent of the hit television series Dragon’s Den. ...
Since striking up a partnership with one of the world’s fastest growing hook brands, Scandinavian tackle distributor and supplier Vision Group has successfully driven its sales throughout the region through a special multi-faceted relationship. Vision ...
A brand belonging to PRADCO-Fishing – one of the world’s largest suppliers of household name lures – has moved into the rod market. Great Lakes Finesse (GLF), which was acquired by PRADCO last year, has ...