Industry acts to get Australians fishing again after algae bloom

The tackle industry in Australia is spearheading an initiative to restore public confidence in recreational fishing in the south of the country following the recent algae bloom outbreak which impacted sections of the coastline.

The Australian Fishing Trade Association (AFTA) has announced the launch of its new campaign ‘Let’s Fish, South Australia’, supported by the government in the region to promote the recovery of the state’s recreational fishing industry.

Fishing World, Australia’s top fishing media outlet, reports that with over 70% of South Australia’s coastlines unaffected and all freshwater fishing areas remaining open and safe, the campaign encourages anglers to return to the water.

AFTA President, Greg Seeto (pictured), said: “As we continue to advocate for fair, transparent and sustainable fisheries management, AFTA remains focused on delivering tangible support to our members and the broader recreational fishing sector.

“By promoting safe, accessible fishing and encouraging people to shop local, we are helping sustain the businesses, communities and cultures that make recreational fishing such an important part of south Australian life.”

The campaign highlights safe and accessible fishing opportunities while providing much-needed support to local tackle stores and regional businesses, many of which have experienced a significant drop in foot traffic in stores while reinforcing the message that South Australian fishing is open, safe and ready for everyone to enjoy.

The Karenia bloom has had a serious impact on marine life and the industries that depend on it including recreational fishing and tourism. In response a $102.5m Algae Bloom Summer Plan has been funded by the South Australian and Australian governments, which includes a comprehensive suite of measures to protect the marine environment.