Pure Fishing again crowned ICAST’s biggest award-winner

It was not a shock to see Pure Fishing – the world’s largest supplier of fishing tackle – once again crowned the biggest winner in the ICAST New Product Showcase last night.

The company took five awards for the PENN Fathom Electric saltwater reel (above), Ugly Stik GX2 spinning rod, Berkley Krej hard lure, Hardy Averon fly reel and Shakespeare Cedar Canyon fly combo.

It was followed by another serial winner, Simms Fishing Products, which picked up four accolades.

Full list of winners:

Saltwater reel: PENN Fathom Electric, Pure Fishing;

Saltwater rod: E-Rod Jigging & Bottom Rod w/ integrated power supply, Dominion Rods;

Freshwater reel: Vanford FA, Shimano;

Freshwater rod: Ugly Stik GX2 Spinning rod, Pure Fishing;

Freshwater soft lure: Shadtron LT Swimbait, Z-Man Fishing Products;

Saltwater soft lure: PrawnstarZ, Z-Man Fishing Products;

Freshwater hard Lure: Berkley Krej, Pure Fishing;

Saltwater hard lure: FishLab BBZ Hard Mullet Swimbait, Okuma Fishing Tackle Corp;

Rod and reel combo: GXR Bass Systems, St. Croix;

Fly fishing rod: Elevare, Temple Fork Outfitters;

Fly fishing reel: Hardy Averon, Pure Fishing;

Fly fishing waders and wading boots: Vector Zip Stockingfoot Wader, Grundéns;

Fly fishing backpacks, bags and luggage: Tailwind Rod & Reel Vault, Simms Fishing Products;

Fly lines, leaders, tippets and line accessories: Magnitude Smooth Tarpon Full Clear, Scientific Anglers;

Fly fishing rod & reel combo: Shakespeare Cedar Canyon Fly Combo, Pure Fishing;

Fly fishing tools and accessories: Xtreme Pliers 140mm, AFN Fishing & Outdoors;

Fly fishing technical and general apparel: Portal GORE-TEX Wading Jacket, Grundéns;

Fly tying vises, tools and materials: C2303-MR, Renzetti, Inc;

Fly fishing chest pack, sling, waist pack and vest: Headwaters Sling Pack, Simms Fishing Products;

Line: Sufix Revolve Ultra Thin Finesse Braid, Rapala;

Terminal tackle: VMC Redline Series Tungsten Swimbait Jig;

Tackle management: BKK OCD Tackle Storage System. BKK Hooks International (pictured above);

Kid’s tackle: Create-A-Lure Shark Edition, Create-A-Lure;

Electronics: XPECE ONE Waterproof Fishing Drone, XPECE;

Fishing accessory: Brutus Landing Net with Boat Hook, KastKing;

Cutlery, hand pliers or tools: Water Collection, Benchmade;

Soft and hard cooler: Rugged Road 115, Rugged Road;

Custom tackle and component: Hover Jig Mold, Do-It Molds;

Cold weather technical apparel for men: Pro Dry Suit, Simms Fishing Products;

Cold weather technical apparel for women: Armorloft Zip Hood, AFTCO;

Warm weather technical apparel for men: Tough Sun Masked Hoodie, Grundéns;

Warm weather technical apparel for women: W’s Latitude Hoody, Simms Fishing Products:

Lifestyle apparel for men: Coastal Layer Hood, AFTCO;

Lifestyle apparel for women: UA Fish Pro Hybrid Women, Under Armour;

Footwear: UA Charged Sherman Deck Boot, Under Armour;

Eyewear: Costa 580G Gold Mirrored Lens in Grand Catalina, Costa;

Novelties and wellness: USA Rapala Giant Lure, Rapala;

Boats and Watercraft: Wilderness Systems Tactical Pro 128, Pelican International;

Motorised boating accessory: Dual Bladed Powered by ONE Pump, Power-Pole;

Non-motorised boating accessory: Connect-Ease YAK EASE Power Pad Pro, Connect-Ease;

Ice fishing: Panoptix PS22-IF Ice Fishing Bundle, Garmin USA.

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