Bridle Buddy joins fast-growing Rec-Com Outdoors group

Rec-Com Outdoors, which last week announced the acquisition of Hi-Liner Fishing Gear & Tackle, has added Bridle Buddy – a leading provider of live bait rigging systems – to its growing portfolio.

“We are thrilled to welcome Bridle Buddy into our family,” said Eddie Gaw, Vice President of Rec-Com Outdoors. “Bridle Buddy’s revolutionary live bait systems complements our existing product line-up and the acquisition aligns with our commitment to bringing innovative products to our customers.”

Bridle Buddy has earned a reputation in the fishing community for its easy to use live bait system. “This marks an exciting opportunity for the brand to reach new heights,” said Reese Lung, previous owner of Bridle Buddy.

“The commitment of Rec-Com Outdoors to foster innovation within the industry and provide a platform for brands like Bridle Buddy to thrive has been commendable. With its extensive distribution network, the acquisition will mean more anglers can benefit from Bridle Buddy’s advantages over traditional live baiting methods.”

Rec-Com Outdoors, which owns Diamond Fishing Products and Zacatack Lures, rebranded Hi-Liner Fishing Gear & Tackle into its own name immediately following its purchase of the brand and revealed that it will be launching the new-look at this week’s ICAST trade show and showing off new products across is tackle portfolio.