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Mayfly Outdoors recognised globally for ‘positive’ impact


Mayfly Outdoors – the US owner of the Abel Reels, Ross Reels and Airflo brands – has been recognised for its ‘exceptional’ positive impact.

The Colorado-based business has been named in the B Lab Global 2022 Best for the World, which recognises the most community-minded companies on the planet.

The award recognises Mayfly for its impact in five areas – community, customers, environment, governance and workers.

“Each Best for the World edition is an opportunity to raise the bar for how businesses can and should create real and lasting positive impact for their workers, customers, communities and the environment,” said Dan Osusky, Head of Standards and Insights at B Lab Global.

“While no company is perfect and even the best companies can and should continue to strive to improve, the B Corps recognised as Best for the World can provide us all with inspiration on what true leadership in business can look like to make progress on addressing our current global challenges.”

More than a badge of honour, Best for the World provides an opportunity for recognised companies to share knowledge, learnings and best practices with the B Corp community and businesses outside of the community to encourage innovation and transformation across the business sector. 

The Best for the World recognition is administered by B Lab, the global nonprofit network that certifies and mobilises B Corps, which are businesses that meet high standards of positive social and environmental performance, accountability and transparency. Today, there are more than 5,000 B Corps across 80 countries and 155 industries, unified by one common goal: building an inclusive, equitable and regenerative economic system.

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