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Pocket Combos are the big draw for Anything Possible


Covid lit a fire under rod and reel combo sales, the ideal starter kits for the many new anglers that flooded into the sport. And that fire is still burning bright according to Missouri manufacturer Anything Possible.

The company’s Pocket Combos in particular, seen for the first time at ICAST this week, have struck a chord with retailers. The ‘tiny but mighty’ combo rods extend from 15.5 inches to 43 inches and come with either spinning or baitcasting reels.

“We are known for making unique products and this is a prime example,” said VP of Sales Terry Pedersen (right). “The travel business is booming again and these combos are perfect for stowing away in baggage without getting broken.

“They also fit perfectly with our strategy to introduce products that will get more people fishing by making it easy for them.”

Anything Possible, which owns the Kid Casters, Profishiency and Perfection Lures brands, will make the Pocket Combos available in January 2023.

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