Leading Australian boat brand reveals new identity

Australia’s leading aluminium boat brand, Quintrex, has changed its visual branding to streamline its identity across all product platforms.

The 75-year-old company says the new branding reflects its focus on ‘a bold future of innovation and on challenging marine norms.’

The modern refresh, which maintains the essence of the previous logo while refining the core of the visual representation, will strengthen the brand and take it to the next level, while befitting its status as Australia’s leading boat manufacturer, adds Quintrex.

The company has recently released the new branding across all vessels, digital and print assets, and in all communications.